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Ethical Data Sourcing and First-Party Data Strategy in a Post-Cookie Landscape
Beyond the Job Description: How Skills-Based Hiring and Talent Marketplaces Are Redefining Work
The Psychology of Effective Trade Show Booth Design and Attendee Engagement
Accessibility and Inclusive Design: Building Trade Show Exhibits That Truly Welcome Everyone
The Economics and Logistics of Hyper-Localized Micro-Fulfillment Centers
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Author: Brennan Bauer

Developing a Personal Brand As an Entrepreneur – Strategies for Success

February 11, 2025February 11, 2025 Brennan Bauer

As an entrepreneur, creating your personal brand is essential to professional success. Doing this involves crafting an unforgettable image that resonates with target audiences. Establishing and cultivating a powerful personal brand is the key to […]

Leave a commentBusinessbusiness, Business Negotiations, Entrepreneur, Management

How to Manage Stress and Burnout as an Entrepreneur

January 7, 2025January 7, 2025 Brennan Bauer

Stress and burnout can be real challenges to entrepreneurs, yet with lifestyle adjustments and support systems in place they can quickly restore their careers to health. One of the key ways to combat burnout is […]

Leave a commentBusinessbusiness, Business Negotiations, How to Manage Stress and Burnout, How to Manage Stress and Burnout as an Entrepreneur, Stress and Burnout

A Comparative Study of Different Strategic Management Theories and Their Importance

December 5, 2024December 5, 2024 Brennan Bauer

Strategic management was once perceived as an immutable approach to planning and resource allocation. Today, this perception has begun to change rapidly. Research today acknowledges the crucial nature of environmental analysis to strategic management, leading […]

Leave a commentBusinessManagement, strategic management, strategic management theories

An Analysis of the Effects of Fiscal Policy on Economic Growth

November 6, 2024November 6, 2024 Brennan Bauer

Since the advent of endogenous growth theory, economic impacts of taxes and spending by government on output growth have been widely examined. Lower taxes and spending stimulate economic expansion through greater consumer spending and after-tax […]

Leave a commentUncategorizedeconomic growth, economy, fiscal policy

The Rise of Gig Economy Implications for Small Businesses

October 4, 2024October 4, 2024 Brennan Bauer

Gig economy platforms: firms that need freelancing graphic designers or copywriters when a period is especially busy or seasonal staff during peak seasons can use gig economy platforms to find cheaply skilled freelancers who are […]

Leave a commentBusinessbusiness, Gig Economy, Small Businesses

The Importance in Setting Boundaries in Business

August 30, 2024August 30, 2024 Brennan Bauer

Boundaries are essential in protecting your energy, maintaining client relationships and creating a productive work environment. While setting boundaries may sometimes feel restrictive or restrictiveness will occur at times, it’s also important to acknowledge when […]

Leave a commentBusinessbusiness, Business Negotiations, Ethical Business Practices

How to Write a Business Plan – A Step-By-Step Guide

July 26, 2024July 26, 2024 Brennan Bauer

A good business plan may be a recipe for success as you begin or grow your own business – it can help the entrepreneur identify realistic financial targets, and share these with potential investors or […]

Leave a commentBusinessBusinessPlan, BusinessStrategy, Entrepreneurship, PlanningForSuccess, StartupGuide

Effective Booth Design at Trade Shows

June 25, 2024June 25, 2024 Brennan Bauer

It’s difficult to find ways to integrate all classes of attendees and provide something that will engage all types of people: ‘anticipatory solutions’, where graphics are used to attract a specific demographic, ‘though with the […]

Leave a commentTrade ShowEventPlanning, ExperientialMarketing, MarketingStrategy, TradeShowMarketing

Emotional Intelligence in Customer Support

May 29, 2024May 29, 2024 Brennan Bauer

It is more art than science but if a business can get it right, customer satisfaction will follow and employees will find their Customer Experience role more engaging as they become the differentiating factor. Although […]

Leave a commentCustomer SupportCustomerSupport, EffectiveCommunication, EmotionalIntelligence, EmpathySkills

Navigating Business Uncertainty and Building Resilience in Times of Crisis

April 29, 2024April 29, 2024 Brennan Bauer

In order to navigate business uncertainty and build resilience during times of crisis, it is necessary to take comprehensive approach which involves integrated planning, financial robustness, agile decision-making, stakeholder communication and good stakeholder relations. This […]

Leave a commentBusiness

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  • Ethical Data Sourcing and First-Party Data Strategy in a Post-Cookie LandscapeFebruary 9, 2026
  • Successful Marketing ConceptsMarch 23, 2021
  • Essentials of Marketing ManagementApril 20, 2021
  • The Different Types of Trade ShowsApril 21, 2021
  • The Scope of Human Resource ManagementJune 21, 2021
  • Ethical Data Sourcing and First-Party Data Strategy in a Post-Cookie LandscapeFebruary 9, 2026
  • Beyond the Job Description: How Skills-Based Hiring and Talent Marketplaces Are Redefining WorkFebruary 2, 2026
  • The Psychology of Effective Trade Show Booth Design and Attendee EngagementJanuary 29, 2026
  • Accessibility and Inclusive Design: Building Trade Show Exhibits That Truly Welcome EveryoneJanuary 28, 2026
  • The Economics and Logistics of Hyper-Localized Micro-Fulfillment CentersJanuary 27, 2026

HR

Beyond the Job Description: How Skills-Based Hiring and Talent Marketplaces Are Redefining Work

February 2, 2026

HR’s New Frontier: Implementing and Governing AI for Talent Management

January 21, 2026

Beyond the Buzzword: How Neurodiversity Hiring and Real Accommodations Build Better Workplaces

January 20, 2026

Beyond the Buzzword: How Neurodiversity Hiring and Real Accommodations Build Better Workplaces

January 20, 2026

Career Pathing and Retention Strategies for Your Non-Managerial Expert Contributors

December 29, 2025

Customer Support

Integrating Support Touchpoints into the Product Lifecycle for Continuous Feedback Loops

January 25, 2026

Designing Inclusive and Accessible Support Experiences for Neurodiverse Customers

January 24, 2026

Building Your Support Army: A Real-World Guide to Scalable Community-Led Support for SaaS

January 13, 2026

Designing Accessible and Inclusive Customer Support for Neurodiverse Users

January 12, 2026

Beyond the Ticket: How Asynchronous Video is Revolutionizing Complex Tech Support

December 23, 2025

Recent Posts

Ethical Data Sourcing and First-Party Data Strategy in a Post-Cookie Landscape

Beyond the Job Description: How Skills-Based Hiring and Talent Marketplaces Are Redefining Work

The Psychology of Effective Trade Show Booth Design and Attendee Engagement

Accessibility and Inclusive Design: Building Trade Show Exhibits That Truly Welcome Everyone

The Economics and Logistics of Hyper-Localized Micro-Fulfillment Centers

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